DESIGNA Continues to Digitalize

Digitalization brings many benefits including data analytics for business intelligence, dynamic pricing, mobile ticket payment, wayfinding, and pre-booking

Cloud-based technology is replacing on-premise-based systems around the globe in almost every business sector. Digitalization has been the trend in recent years and is now more relevant than ever for your parking business, as parking customers rely on their mobile phones for most daily activities.

Internet connectivity, software, and smart devices have emerged as the basis for new parking technologies that allow parkers and parking operators to instantly access parking resources from any computer or smartphone.

Steve Gorski, CEO of DESIGNA US stated that parking customers are driving the change. “Cloud-based, seamless and frictionless solutions are all components of the digitization of the parking industry and the changing needs of today’s parker,” says Gorski. “But parking management is discovering the benefits of upgrading to digitalization. Data analytics for business intelligence, dynamic pricing, mobile ticket payment, wayfinding, and pre-booking, can be vital keys to increasing your profitability.”

DESIGNA has an impressive track record of operating successful Cloud-based parking management systems since 2008. Customers who rely on security choose the DESIGNA CLOUD as their forward-looking solution, providing reliability for their parking management systems. The DESIGNA CLOUD solution will help you achieve a higher level of security for your business in a centrally hosted, secure system environment.

Many smart owners already make use of the benefits of a cloud-based solution. These benefits include gaining convenience and profitability, controlling costs and the total cost of ownership, and reducing IT threats through increased security standards.

About DESIGNA Designa

DESIGNA USA is a subsidiary of DESIGNA Verkehrsleittechnik GmbH, Kiel, Germany. The company’s visionary standards have led to the development of innovative products and solutions for the parking management sector for more than 65 years.


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