Innova Systems Group: Leclerc Expands its Click&Collect With OCR5

Leclerc Drive Expands its Express Order Collection Service Through Innova's Intelligent OCR5 Technology

Leclerc expands its Click&Collect with OCR5

After the excellent results of the ALPR Click & Collect system installed in the town of La Colle Sur Loup (France), Leclerc supermarkets, through our partner Mamo Consulting, renew their trust in Innova to expand their express collection in three new supermarkets E -Leclerc in La Ciotat, Biguglia and Ville La Grand (France). Our ALPR SIRAM OCR5 solution becomes a crucial system for the identification of vehicles and their subsequent guidance to the order collection area according to the order made. A system that offers maximum precision and integration with different logistics and management platforms.

Thanks to the trust placed in Innova by the Mamo Consulting company and the Leclerc supermarkets, our intelligent technology is inaugurated in three new Click & Collect facilities to expand functionalities and customer benefits. The trust and loyalty of users has always been a priority for Leclerc, which has opted to continue offering an express collection service for orders and purchases at its facilities through our video analysis software and ALPR SIRAM OCR5.

Founded in 1948, and with more than 500 facilities in France and 114 stores in other European countries, Leclerc is positioned as one of the supermarkets of reference by consumers both for its wide variety of products and for its good environmental and safety practices. loyalty, such as the order collection system based on and synchronized through the vehicle registration number managed by OCR5.

How does Click&Collect work with OCR5?

Customers make their purchases online comfortably at any time, and after 2 hours from placing the order, they can pick it up with their vehicle at the Leclerc Drive facilities. As soon as our license plate recognition software detects the customer's vehicle in the access areas, it connects with the order platform to inform the customer, through an information panel, the platform to which they should go to pick up their purchase. This system represents a significant improvement in delivery times and order management, allowing resources to be optimized and the user experience to be improved. The versatility of SIRAM OCR5 facilitates integration with any existing system that requires license plate reading to provide new customer services.

SIRAM OCR5 becomes a technological solution for license plate reading and recognition that is a benchmark in the sector as it is based on Deep Learning algorithms that allow a success rate over 99% maximizing the effectiveness and efficiency of any intelligent management system for stores, supermarkets and restaurants through Drive-Thru, Click & Collect applications, among many others. In addition, OCR5 adapts to any country thanks to being able to recognize various license plate formats, facilitating the international expansion of functionalities and intelligent applications in Retail. 

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About Innova Systems Group Innova

Innova's mission is to provide solutions for access control and the management of traffic based on innovative technologies such as the recognition of license plates. It is renowned due to its customer service quality, facilitating the personal and professional growth of its employees, encouraging reconciliation measures, a good work environment, equal opportunities, and generating solid and sustainable benefits. All of this, searching for the common good of society through a policy of corporate social responsibility which helps and generates opportunities for the most disadvantaged, and taking care of the environment.


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