A recent mobility report from global payment technology provider Nuvei has uncovered three key trends within the mobility and payment behaviors of young consumers.
Generation Z, the youngest cohort of online shoppers, has strong ethical values that impact their behavior when it comes to mobility. They champion and spend more on brands that actively mirror their own beliefs, seeking to ensure sustainability and the eco-friendliness of their consumer choices.
As early adopters of ride-sharing and micromobility, it is predicted that the collective ‘buying power’ of Gen Z will have a positive impact on urban mobility. Digitization which has given rise to many ridesharing providers such as Uber, Bolt, and Lyft, coupled with growing environmental awareness among young people is encouraging the ecological digitization of mobility.
Payments are a key stage in the overall customer journey so it’s important for mobility companies to offer one of their largest target audiences frictionless payment experiences that can delight young travelers to ensure satisfaction and retain their loyalty.
Nuvei (Nasdaq: NVEI) (TSX: NVEI) is tomorrow’s payment platform. Designed to accelerate customers’ business, Nuvei’s modular, flexible and scalable technology allows leading companies to accept next-gen payments, offer all payout options and benefit from card issuing, banking, risk, and fraud management services. Connecting businesses to their customers in more than 200 markets, with local acquiring in 45+ markets, 150 currencies, and more than 570 alternative payment methods, Nuvei provides the technology and insights for customers and partners to succeed locally and globally with one integration.