ParkMagic Receives Multiple Awards for Innovation

Limerick based company, ParkMagic, the mobile payment and wireless technology company, has won two prestigious awards in the past week having won the Munster regional final of the prestigious InterTrade Ireland Seedcorn Business competition on here in Ireland and garnered the Best New Product Marketing Award at the European Mobile Messaging Association (EMMA) annual conference in Budapest.
Both awards select the very best in technology, innovation and the fact that ParkMagic has recently launched its Irish created parking solution in the United States certainly stengthened its position in view of longterm profitability and success.

It is thrilling to have won two high profile awards in the last few weeks, said Paul Fitzgerald, CEO, ParkMagic. Our mission is to deliver the very best in convenience and simplicity to our customers and it is gratifying to gain the recognition of our industry and the acceptance of our technology by our business partners and peers worldwide. ParkMagic is growing in use every day here in Ireland and abroad and to be recognized here in Munster and also on the European stage all at the same time is a real coup for the company. We believe our recent expansion into the US market and ongoing success in our home market set us apart from the competition and demonstrated our growth potential.

The InterTrade Ireland SeedCorn competition has run for many years with the aim of assisting in the development of Irish companies and positioning them to achieve high levels of success. As a result of winning the regional award ParkMagic will receive funding of 20,000 to assist in the execution of its development plans. In addition to the regional award ParkMagic is now one of just eight finalists in the all-island competition. The outright winner will receive 100,000 in additional funding. The Munster regional final saw ParkMagic compete successfully against 17 of the regions most promising emerging companies.

Meanwhile at the European Mobile Messaging Award ceremony in Budapest, ParkMagics Mobile Parking Service won the prestigious Marketing Award for the best new product introduction in Europe for 2006. The European Mobile Messaging Association (EMMA) annual Marketing Award is presented each year to acknowledge companies that create new consumer friendly mobile services and who successfully launch those services on the international stage. Jacques Couvas, President of EMMA expressed his delight at the rapid emergence of ParkMagic as a simple to use service that made the everyday hassle of paying for street parking simple. "When considering the candidates for this years award, we not only focused on innovation but on the real world market appeal of the service. In one short year, ParkMagic has certainly proven the strength of not only their service but also of the unique suitability of narrowband wireless carriers to deliver that service: anywhere, anytime,: said Couvas.

The back-to-back awards contribute to the feeling of confidence that emanates from the management team at ParkMagic. Its a very exciting time for us, says CEO Paul Fitzgerald. We have great belief in our technology and we relish the opportunity to compete against the best new technology companies on the island of Ireland at the finals of the InterTrade Ireland Seedcorn Finals in Belfast in two weeks time. We believe that the business potential of our products and the unique combination of mobile telephone and wireless technology positions us to compete favourably. We have a very talented team and we are confident that ParkMagic will deliver value for our customers and our shareholders.

ParkMagic will compete in the All Ireland Seedcorn Business competition finals at the Europa Hotel Belfast on 07 December 2006.

About ParkMagic

ParkMagic is an Irish registered private company. Its Mobile Parking Service (MPS) is the worlds first in-car parking permit display system controlled using a mobile phone. The design philosophy behind ParkMagic services is one of simplicity, consumer convenience and cost effectiveness. The companys parking payment service delivers just that.

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