Unity5 Celebrates 16th Birthday with Bold New Brand Identity and Vision

Unity5 today announced a comprehensive rebrand to coincide with its 16th birthday. The new visual identity reflects the company’s evolution while paying homage to its foundational roots.

Central to the rebrand is the unveiling of a dynamic new logomark and the introduction of a new company strapline: "Creating smarter." The refreshed visual identity returns to a vibrant Orange and Navy colour palette - a deliberate nod to the original branding of Unity5's product, Zatpark.

The new geometric symbol, which integrates into the 'y' and '5' of the primary lockup, represents an intersection of the company’s history and its forward-looking trajectory.

"Sixteen years ago, Unity5 set out to build solutions that would genuinely make a difference for our clients," said Mark Wilson, CEO of Unity5. "This new brand identity is more than just a fresh coat of paint. Returning to our original Zatpark colours honours the journey that got us here, while our new symbol and 'Creating smarter' strapline point directly to where we are going. We are incredibly proud of our past, and we've never been more passionate about our purpose."

"Creating smarter" signifies Unity5’s ongoing commitment to developing intelligent, agile, and user-centric solutions that empower its clients to operate more efficiently in an increasingly complex world. The rebrand honours our past and connects us to our future, where our passion meets our purpose."

The new branding will be rolled out starting 24th March 2026.

About Unity5

Unity5 is the creator of Zatpark - SaaS Solutions For Parking, Enforcement and Environmental Management - Designed for private parking companies and public sector bodies, Zatpark delivers world-class features completely controlling and automating the full lifecycle of parking enforcement data, from issue to recovery action and every step in-between. Built-in ANPR, Moving Traffic Violation Management and dedicated Permit and Kiosk solutions, Zatpark, Zatmobile, Zatpermit, Zatenviro, and Zatpark Flexible Enforcement provide end-to-end management of all your PCN and FPN activities.