Business Intelligence in Parking

Michel van Scherpenzeel from Park Assist

What started as the first provider of camera-based parking guidance system is now the industry leader in parking business intelligence. The Park Assist camera-based system provides parking operators with valuable data that can be used to optimize parking management. 

Parking Guidance System by Park AssistOne of their most popular products for airport parking is Park Select Rate which is a data management  solution for dynamic pricing. With the idea that for airlines the premium seats have premium prices, Park Select Rate adjusts the parking rates based on variables such as demand and location to ensure airport parking operators are optimizing their money-making strategies while still providing top parking service for customers.

For 2017, Park Assist will launch the first barrier-less pay-by-phone car park that will surely change, once again, the way we park.

In the following video, Michel van Scherpenzeel describes in more detail the innovative solutions Park Assist has to offer.

About Park AssistPark Assist logo

Park Assist® is the parking industry leading camera focused innovator with the most camera based parking guidance installations in the world. Our technology helps customers effortlessly find parking spaces in real-time as well as find their cars when they return. Simultaneously, we provide parking operators with tools to improve customer satisfaction, create new revenue opportunities, realize greater operational control, capture parker analytics and expand CCTV capabilities. Park Assist is part of the TKH Group (Euronext: TWEKA), a $1.6 billion publicly traded company headquartered in the Netherlands. For more information, visit