Adaptive Recognition’s MMR Keeps Your Parking Lot Fully Automated

In many places, license plates can be missing, obscured, or unreadable. In some U.S. states, front license plates aren’t even mandatory. For parking lot operators relying on license plate recognition alone, these no-plate events can result in lost vehicle data—or worse, lost revenue.

Adaptive Recognition has a solution that bridges the gap between missing license plates and full parking automation: Make and Model Recognition (MMR).

What Is MMR?

MMR stands for Make and Model Recognition—a module built into Adaptive Recognition’s smart traffic cameras that identifies vehicles based on visual characteristics: make, model, color, and category.

This powerful feature acts as a complementary technology to ANPR (Automatic Number Plate Recognition), capturing valuable information about a vehicle even when its license plate is not visible. Whether the plate is missing, dirty, or obstructed, MMR ensures the vehicle doesn’t go unrecorded.

How It Works

• A vehicle enters your lot with no readable plate.
• The camera creates a no-plate event using MMR and object detection.
• At exit, if the license plate is visible, the system links the entry and exit automatically using a combination of ANPR and MMR.
• The result: a fully traceable vehicle record without gaps or manual intervention.

Designed for Modern Parking Operations

MMR offers real-world benefits for parking facilities that want to run smarter and more efficiently:

• Catch every vehicle: No plate? No problem. Every vehicle is detected and documented.
• Enable full automation: Fewer edge cases mean less need for manual reviews or staff intervention.
• Increase reliability: ANPR and MMR together provide a safety net for complex traffic scenarios.
• Support flexible logic: Use MMR-based identification to allow entry, deny access, or flag for review.
• Protect your revenue: Prevent lost income from vehicles that would otherwise go untracked.

Whether you’re managing a shopping center garage, a gated residential lot, or a high-throughput city parking facility, MMR can help you maintain full control—even in less-than-perfect conditions.

Making a difference with MMR when it matters most

Imagine someone hitting your car in a parking lot and driving off. You manage to recall the vehicle’s color, make, and maybe even the model — but not the license plate. Without full plate data, identifying the culprit would normally be a long shot. But with MMR technology, law enforcement can filter recorded footage using those few details—along with the time of the incident—dramatically narrowing down suspects and making it much easier to identify the responsible driver.

All-in-One Technology

Unlike some systems that require separate setups for vehicle identification, Adaptive Recognition integrates ANPR, MMR, and object detection into one compact, intelligent camera. With the power of the Carmen® ANPR engine, this solution delivers fast, reliable, and highly accurate recognition—whether via plate or vehicle profile.

Get Started with Smarter Parking

Adaptive Recognition’s MMR-enhanced solution is ideal for operators who want to go fully automated and eliminate weak points in their vehicle monitoring system.

Ready to future-proof your parking lot and never miss a vehicle again?

Contact Adaptive Recognition today to discover how MMR and ANPR can work together to optimize your operations—from entry to exit.

About Adaptive Recognition

Adaptive Recognition is a global leader in access control and intelligent recognition, delivering advanced technology to enhance security, simplify operations, and improve efficiency. AR's innovative hardware and software integrate seamlessly with various parking platforms, offering a flexible and user-friendly approach to access control and parking enforcement.

AR specializes in designing and manufacturing components that support the installation of gated and free-flow parking systems. The Einar camera ensures precise license plate recognition at city speeds and real-time speed measurement through video analytics. Its energy-efficient design supports solar power, making it versatile for various parking environments. For parking enforcement, the compact Lynet camera offers a highly accurate mobile ANPR solution, easily installed in patrol cars for efficient monitoring and compliance.

With a blend of local expertise and global reach, Adaptive Recognition deliver seamless, efficient solutions backed by personalized support.  

Contact us to discover how we can optimize your parking systems!