We are pleased to announce AeroParker's CEO Jon Keefe has been featured in the Autumn/Fall 2014 Volume 8 number 4 edition of Journal of Airport Management.
His Practice Paper illustrates how "Airports must continue to grow total parking revenue and not just pre-book revenues. If all an airport is doing is converting roll up customers to pre book customers, then it is achieving no new revenues."
Jon Keefe asks: "What are the key considerations for an airport in implementing a direct channel for car park and ancillary pre-booking, and what are the potential resulting incremental revenue benefits?"
To receive a full copy of the published article please email Jon at: firstname.lastname@example.org.
Journal of Airport Management is the leading professional journal publishing in-depth, peer-reviewed articles and real world case studies on airport management, finance, development, ground-handling, airport-airline relations and regulation - with no advertising or sales pitches.
AeroParker is trusted online and mobile software offering airports a channel to significantly increase non aeronautical revenues through prebook parking and ancillary sales as well as a simple way to capture data for customer relationship development and commercial gain. The software has been written and is wholly owned by KMP Associates Limited t/a KMP Digitata. It has been in service for 10 years and is currently serving 5 UK airports and several white label parking products for airlines including Monarch and BMI Baby.