Cambridgeshire County Council Brings in Flowbird’s YourParkingSpace Mobile Payment Solution, as Part of Unique Multi-Vendor Parking Strategy
Flowbird UK’s mobile parking payment solution - YourParkingSpace - has been selected for deployment by Cambridgeshire County Council. The move is part of a unique multi-vendor approach to offer motorists in Cambridgeshire more ways to pay for parking quickly and securely.
The contract will see YourParkingSpace go live across the county.
The approach is unique in that Cambridgeshire County Council wanted a multi-vendor solution to give users more choices. Vehicle drivers in Cambridgeshire can now pay with both YourParkingSpace, and with the existing payment solution, RingGo. They can also still pay with cash, card, or mobile at Flowbird’s many payment terminals.
YourParkingSpace offers a faster payment system without any convenience fees. For those who prefer using an app, it means drivers now have the choice between YourParkingSpace and RingGo.
The contract is the first large scale introduction of YourParkingSpace since the brand was acquired by Flowbird in 2022.
Andy Syrett, Sales Director at Flowbird, said: “The multi-vendor approach is unique, but it’s surprising that it’s so rare. Many drivers complain that they have to download different apps for different car parks, or that they have to pay fees in some apps but not others. Many just want their app of choice to work wherever they go. Others just want to turn up and pay easily. Councils can support drivers by providing options and letting drivers choose. Cambridgeshire County Council is pioneering this.”
“This win also highlights the benefit of Flowbird’s acquisition of YourParkingSpace. YourParkingSpace developed world-leading cashless payment technology, but it was previously used mostly in the private sector. Thanks to Flowbird’s connections and experience, this digital parking technology is providing a game changing offer for public sector car parks too.”
Francesco Guercio, Parking Manager at Cambridgeshire County Council, said: “Thanks to the addition of Flowbird’s YourParkingSpace solution, many thousands of motorists will benefit from new payment options and a better parking experience across the city.”
Drivers will find the option to pay by mobile using YourParkingSpace presented at over 200 kiosks within Cambridgeshire.
As the global leader in urban mobility, Flowbird has been promoting a different vision of the smart city for over 50 years. By offering flexible transportation and parking solutions in 80 countries and 4,350 cities around the world, Flowbird deploys an optimized and unique offer to address the specific issues of each territory and make urban mobility simpler, multimodal and environmentally friendly. Flowbird in figures: 2021 revenues: €309 million 1,300 employees - 8 Flowbird offices worldwide - 100 million users.
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